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August 1, 2019
How Marketers Can Win Over Gen Z
Growing customer loyalty among the iPhone generation requires fast, creative thinking
July 25, 2019
Five Levers Brands can Pull to Drive In-store Traffic
Making the trip in-store can be a trek for shoppers now raised on the convenience of Amazon Prime. Here are five levers brands can pull to incentivize shoppers to make the trip.
July 10, 2019
The Marketing Genius Behind Free Slurpee Day
How Free Slurpees and Beachside Delivery Keep 7‑Eleven Customers Coming Back
June 13, 2019
Creating Longevity In QSR: The Three Legendary Restaurants Leading the Charge
When Americans think of fast food restaurants, there aren’t more iconic names than these three stalwarts: McDonald’s, Wendy's and Burger King.
June 6, 2019
The Millennial Buyer: Do You Really Know Her?
"They’re not buying houses! They have zero in savings! They’re not having babies!" When it comes to understanding the habits and characteristics of Millennials, it’s easy to get distracted by the headlines.
May 30, 2019
Top 5 Tech Trends Evolving in QSR
Today’s quick service restaurants are quickly evolving to meet consumer expectations by adopting tech-forward programs and services.
May 23, 2019
Challenges in Digital Advertising: Google Ads
The ongoing yo-yo effect between retailers and Google Ads. What happens when brands lose control? Boycott or Rethink?
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